REJECTING AGEISM

For thousands of years, society has taught us that women become less valuable and less attractive as they age, and should be disregarded. At Flyte.70, we fully reject this notion. We believe the visible changes that come with age reflect a woman's beauty evolution, as well as the skill and vision she has developed over a lifetime of accomplishment, heartbreak, and joy.

EMBRACING CHANGE

We’re on a mission against “age dysmorphia”—that little voice in our heads, absorbed from social and print media that caters to people under 30, plus decades of being told we’re not enough. Flyte.70 celebrates you, whatever stage of life you’re in.

VALUING WELLNESS

As our lives evolve, our priorities shift. We become parents, advisers, caretakers, and schedule managers for everyone around us, including our aging parents. We rush from school drop-offs to the office, games and recitals, receptions, and appointments. We morph into the ultimate multitaskers, often putting everyone in our lives before ourselves. With Flyte.70, we aim to bring back some of those self-care rituals that seem so small but have a huge effect on our well-being.

WORKING TOWARD SUSTAINABILITY

There’s just one Earth, and we need to be better stewards of it. We are committed to using 100% recyclable material for all our shipping materials and FSC-certified recyclable paper for all our beautiful product cartons. Most of our products are made with up to 30% Post-Consumer Recycled (PCR) material, some with aluminum, and one has a refillable option. As manufacturing capabilities evolve, so will we.